Category Archives: EZ 43

The Rich Going Under 富豪往海底钻

The struggle of the super-rich today is how to enjoy life even more than just owning magnificent mansions filled with luxury automobiles and probably a super yacht parked at a nearby harbour.


Not to mention the exclusive tailor-made fashion accompanied by million of dollars of exquisite jewelleries, branded watches, bags, etc. Of course it is instinct that some will never admit to any form of major plastic surgeries, claiming that most of the parts are still genuine and natural. So now the question is, what is the luxury frontier for these ultra-rich?

The recent new buzz for those with a lot of spare is to go under. The new toy topping the list of beyond contemporary luxury is a ‘personal’ submarine. Everyone can fly but not many can dive. Imagine being the Captain Nemo, swimming next to a great white or a flock of sardines with some light music and a bottle of fine expensive champagne together with your loved ones – it is going to be well beyond few simple sentences can describe.

Actually, private submarines have been around since a few years ago, but only in the past two years that it has caught the attention of those high net worth. It is believed that there are approximately 100 proud submarine owners in the world sailing in the Seven Seas. However, most prefer to remain anonymous. These mainly two-seater submarines come in a very hefty price tag of around USD1-3.5 million while some of the prices are only available upon request.

Currently, there are not much issues about these cute little swimming machines but many have foreseen that the governments, environmentalists and those affected in one way or the other such as the fishermen will be knocking on their doors.